The
Persona
Who are you showing up as?
Who are you showing up for?
In the world of business, the persona we present isn't just about ourselves; it's a reflection of the values and ideas driving a brand. When starting a company, it's natural to focus on the product and its intended audience. However, we often overlook the importance of also showcasing the who behind it all – the person or people driving the vision forward, embodying the ethos and character of the brand.
Visuals play a crucial role, offering a glimpse into the faces and personalities behind the brand. Whether it's introducing ourselves, unveiling a new product, or presenting our team, each image serves as a window into our brand story.
We have the opportunity to convey a vision to the world, to share the journey behind the business, and to communicate values and aspirations. It's a chance to not only represent a brand but to spread ideas and a message, allowing others to see and connect with the driving force behind it all.
The aspect of someone’s character that is presented to or perceived by others
Persona
/pəˈsəʊnə/ noun
The Vision
01
Take the opportunity to show yourself as the face of your brand
The Maker
02
Share what you are passionately creating and show it to the world
The Team
03
Introduce the people you are creating alongside with
Tap into your brand persona
A reflection of you and your brand, its values, the driving force and the ideas behind everything you created to be able to connect with others
The Goods
The Individual
01
Personal Portrait Photography
03
The Occasion
Event Photography